Member Spotlight

🎥Watch: How to Build Community with the Executive Producer at University of Notre Dame

  • 17 December 2020
  • 4 replies
🎥Watch: How to Build Community with the Executive Producer at University of Notre Dame
Userlevel 4
Badge +1

Hi Hopin Community! We’re trying something new: we’re spotlighting innovative creators from the Hopinverse.


Queue Jodain Massad, the Executive Producer at the University of Notre Dame Athletics. At the wake of Covid, everything––much less football stadiums––were empty.



Here, he talks about the importance of engaging your community and “making people feel at home” no matter what the circumstances. This philosophy has led him to find ways to connect fans and even remove the barrier between fans and celebrities.



This resulted in a completely new virtual football experience that empowered fans to host their own virtual tailgates and get front-row seats to celebrity parties on Hopin.

Would you like to see more Spotlights, or even get a Spotlight yourself? Let us know in the comments. 


4 replies

This is cool! I run a company that specializes in renewable electricity. We've been thinking about ways to educate clients/ prospects on clean energy and create content that are specific to bigger clients. I like the idea of creating VIP experiences.  


I've been looking for ways to create engagement in virtual events. I run a data company and right now our meetings right now are on Zoom or Google Hangouts--not the best tool for creating conversation amongst data scientists and engineers. We need different levels of interaction and places where we can do closed networking/ convos. Nice to see the options here

Interesting to hear how different brands are creating connection in virtual events. This is key to my work in Community Experience Design and Strategy, and instrumental now to my role as  leadership coach.

I’ve been currently testing and researching just how to create deeper conversation in a virtual gatherings. love hearing Jodain's experience creating community with fans. 

This is really creative! I love the way you can create immersive experiences in different areas of an event :)